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Al NicholsVice PresidentSilverback Data Center Solutions

Al Nichols professional mission is to make life better for his company and the data center industry. He focuses on culture, building cohesive, high performing teams that attract high achievers. His teams create relationships for life with their clients, partners, and vendors. Nichols clarifies strategy, sharpens differentiation, & improves value proposition articulation. He creates new business units by identifying critical unmet needs early and moving first to create a pre-emptive business model to serve them. Silverback are adept at quickly developing effective processes in rapidly evolving new practice areas that lack them. Silverback's leadership role in the world's largest AI learning model is an example. Al raises enterprise profiles by creating win-win partnerships & serving in leadership roles in key industry organizations. His perspective is both analytical & intuitive, informed by an understanding of the market gained through extensive relationships and experience. He is driven by a love of people and performance, an insatiable curiosity, and a strong desire to lead by serving.

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