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Al NicholsExecutive ConsultantSilverback Data Center Solutions

Al earned a BS in Economics from the University of Delaware and an MBA at Harvard Business School. Then he managed brands at Frito-Lay, helping grow sales 3x in five years, before founding companies in international trade, distribution, and manufacturing, finally focusing on data centers in 1997. Al founded Pinebreeze Technologies in 2000, innovating in highly specialized data center solutions including Data Center Relocation, DCIM Implementation, and Smart Hands services. In 2020 he and his team became a part of Silverback Data Center Solutions, where they continue to support leading enterprises in banking, healthcare, software, telecom and nearly every vertical. The Silverback Team is sought after for its professionalism, decades of experience, proprietary processes, best-practice standards and service culture. Al’s team leads hundreds of data center relocation events each year. Al is a member of 7x24 Exchange, Infrastructure Masons, and AFCOM. A long-time DFW AFCOM Chapter board member, he serves on the Da ta Center World Content Advisory Board, and is a Moderator, Panelist, Presenter, and Workshop Leader on topics including Data Center Migration, Colocation, Edge Technologies, Hybrid Strategy, Liquid Cooling and Sustainability.